Centure is the premier firm for beauty and wellness founders scaling or selling for 8+ figures. We engineer your brand as an asset, built to attract capital and command premium buyers.
Where beauty brands go to build toward a premium exit. We take what you've created and reshape it into an asset buyers would fight to acquire, at a price that reflects every year of work you put in.
EXPERTISE
The number on your tax return is not your valuation. We restructure how your financials tell your story, so what you've built is received the way it deserves to be.
4
Earnings
Your edge exists. Most founders have never protected it or made it legible to someone writing a check. We identify what that is and turn it into an advantage a buyer cannot walk away from.
3
Leverage
Buyers don't just acquire revenue. They acquire the market position, brand equity, and category authority that makes a business worth more than its numbers. We engineer that perception deliberately.
2
Allure
The moment a buyer sees that the business stops without you, the number drops. We build the infrastructure that makes you replaceable so the business runs, grows, and transfers without you as the ceiling.
1
Scalability
THE CENTURE METHOD
request invitation
BEAUTY EXIT SCORE
NO. 04
Fractional CFO
NO. 03
Acquisition Intelligence
NO. 02
REQUEST INVITATION
Exit Advisory
[ sell side ]
You've built something real. The question is whether the market can see its full value. We prepare beauty founders for acquisition: cleaning the financial story, closing the value gaps, and positioning the business to command the number it deserves.
+ Exit readiness audit across financials, operations, and brand equity
+ Deal positioning and buyer narrative development
+ M&A process management
Exit Advisory
NO. 01
Request Consideration
BEAUTY EXIT SCORE
NO. 04
Fractional CFO
NO. 03
REQUEST INVITATION
Acquisition Intelligence
[ buy side ]
The beauty industry is opaque by design. The best deals don't surface through bankers. They come through trust, access, and pattern recognition built over years in the market. We source off-market beauty deals for PE firms, family offices, and strategic acquirers who know what they're looking for.
+ Curated, pre-qualified deal flow — off-market and proprietary
+ Sector intelligence across indie beauty, wellness, and multi-unit operators
+ Founder-level access that bypasses traditional intermediaries
Acquisition Intelligence
NO. 02
Exit Advisory
NO. 01
REQUEST INVITATION
BEAUTY EXIT SCORE
NO. 04
REQUEST INVITATION
Fractional CFO
[ for a select few ]
When you've outgrown your bookkeeper and CPA's quarterly check-in. You don't need another report. You need a financial leader and strategist. We embed into your business as your fractional CFO, leading financial strategy, holding your team accountable to the numbers, and building the infrastructure that turns revenue into wealth.
+ Full financial oversight: P&L, cash flow, forecasting, KPI architecture
+ Strategic direction on capital, pricing, and growth investments
+ Multi-entity portfolio management for complex operations
+ Direct access to Shay and senior team — not junior analysts
FRACTIONAL CFO
NO. 03
Acquisition Intelligence
NO. 02
Exit Advisory
NO. 01
BEGIN ASSESSMENT
BEGIN ASSESSMENT
BEAUTY EXIT SCORE
[ complimentary assessment ]
Before an investor writes a check, they will find everything: the gaps, risks, and untapped leverage. This assessment shows you what they see first, so you can close the distance between where your business is and what it could command.
+ Complimentary
+ Designed for beauty founders who already have the revenue and want to know what it's worth to the right buyer.
INVESTABLE ASSESSMENT
NO. 04
Fractional CFO
NO. 03
Acquisition Intelligence
NO. 02
Exit Advisory
NO. 01
request invitation
We don't hand you a plan and step back. We stay in it — advising through every decision, adjusting as the business evolves, keeping you aligned with the exit you're building toward. You are never navigating this alone.
/ 04
Support
A precise, sequenced plan for the next 12 to 24 months. Every decision mapped in the right order. Every priority tied directly to your valuation and your timeline. Built for your business specifically.
/ 03
Strategy
We restructure and strengthen your business until what you've built is received the way it deserves to be. You stop being a good business and become an asset a buyer is motivated to pursue.
/ 02
Positioning
Most founders have never seen their business the way a buyer sees it. This is a full financial, operational, and strategic assessment that reveals exactly what your business is worth today and what's quietly standing between you and a premium exit.
/ 01
Diagnosis
process
OUR
For established beauty and wellness brands preparing for expansion, operational refinement, or an exit. We work best with founders and operators who are ready to professionalize the business beyond day-to-day owner involvement and build an asset.
Who is this work for?
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What does the onboarding process involve?
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What does working together look like?
3
Who will I be working with?
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All engagements are led by Shay Bacani, with support from the Centure team to ensure focus and execution quality.
What does the onboarding process involve?
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What does working together look like?
3
Who will I be working with?
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How long does it take to become ‘investable’ or ready for funding/sale?
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Our approach is focused, discreet, and execution-driven. Each is structured around clear objectives and designed to create meaningful progress without unnecessary complexity.
What does the onboarding process involve?
4
What does working together look like?
3
Who will I be working with?
2
Who is this work for?
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Once approved, you’ll receive a service agreement and onboarding details outlining next steps. After completion, the engagement begins.
What does the onboarding process involve?
4
What does working together look like?
3
Who will I be working with?
2
Who is this work for?
1
FAQ
APPLY
We provide the strategy to turn your business into an asset that investors fight to buy or back. You gain the structure and positioning to transform your lifestyle brand into a high-value company that attracts capital and acquirers.
